How I’ve Increased My Blog Readership

Over the past several months, my blog readership has been slowly increasing.  Some of you have asked what I’ve done in order to increase my blog readership, and asked for suggestions of what you can do in order to increase yours.

Back in March, I wrote about the tools that I’ve been using to help support my more consistent blog writing.  But its not just about what I’ve been doing on the blog, its also about how I’ve been interacting with other bloggers.

1.  I’ve been blogging consistently since February.

For the past three and a half months I’ve been blogging consistently five days a week.  This hasn’t been easy, and its taken a lot of focus, diligence, and dedication to make it happen.  Prior to making this change, I wasn’t blogging consistently at all, which made it difficult to build up a loyal reader base since my readers didn’t know when to expect a new post from me.  As summer approaches, I know that its going to be more and more difficult to keep up with this blogging schedule, but I’ll certainly be doing my best to maintain as consistent a posting schedule as possible.

2.  I’ve been making an effort to comment on more blogs.

You can’t expect to increase your readership if you aren’t reading others’ blogs, and one of the best ways to make your presence known is to comment on others’ blogs.  Not only does it get your name out there, but blog etiquette says you should visit the blogs of those who comment on yours.  While I certainly try my best to do this, there are days and weeks when life is just too busy to visit every single blogger’s blog who has commented on mine.

3.  I’ve been participating in a weekly Friday Five linkup.

DC_linkup

Thanks to the wonderful ladies of the ladies of the DC Triecta (Courtney, Cynthia, and Mar), I’ve been participating every week in the Friday Five linkup.  Some weeks there is a theme, others weeks there isn’t, but through my participation in the linkup I’ve had the opportunity to connect with new bloggers and expand my blog reading list.

4.  I’ve been Tweeting “in case you missed it” posts.

in case you missed it

Each week, I schedule “in case you missed it” tweets through HootSuite for throughout the week, reminding readers of some of my blog’s most popular and most read posts.  Not only does this allow readers who have been around for awhile the opportunity to read a potentially missed post, but it also exposes new followers to posts that they may not have read yet.

5.  By connecting my Facebook posts to Twitter, I’ve noticed a slight increase in Facebook activity, which is just another media forum through which to promote my blog.

connected to facebook

Although Facebook is constantly changing its ways that posts get exposed on News Feed pages, which many bloggers are upset about, I haven’t given up on Facebook yet.  Each time I post on my blog Facebook page, a tweet also gets tweeted out, which is additional promotion for my page.  It also gives readers multiple opportunities to see posts that I’ve written.

QOTD: What have you done in order to increase your blog readership?

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41 Responses to How I’ve Increased My Blog Readership

  1. Thank you! I’ve been working on my consistency and interacting more on other blogs. I’ve always read other blogs, but I didn’t comment often. Right now, I’m working with three posts a day and hope to be at five by the end of the summer :)

  2. Chaitali says:

    Great tips, thanks for sharing! I’ve definitely found that commenting on other blogs is a great way to get more readers but also a great way to actually feel like you’re more a part of a community and not just talking to yourself! I haven’t checked out hootsuite yet but it’s on my list of things to do.

  3. “In case you missed it”…genius! I never remember to schedule my posts so I do it manually when I can. That can get tricky when I’m at work because I don’t always post at the “right” time. Thanks!

  4. You’re completely right about the consistency thing. When I was more consistent with my posts, I had more activity on my blog. Since my consistency is lacking these days, so are my reader’s interest.

    I love HootSuite for scheduling posts! I have also found that Pinterest has helped. I often pin my workouts there and that brings a little more traffic to my blog as well.

    Sounds like you are on the right track! I wish you the best of luck during the summer…I know I will need it too with the kids here!

  5. SuzLyfe says:

    I totally agree with all of these–I’ve done much of the same. Also, don’t forget how much getting involved in various ambassadorship programs and networks has helped!

  6. Thank you for introducing me to that little “schedule” button! How do you link your FB posts to Twitter?

  7. this is great! We love hosting the linkup but consistency is definitely key. I also found when i went self hosted I had more options for promoting, and ability to use plugins, etc. it’s not for everybody but given where I was before i did it, I can see how I’ve benefited.

  8. Irene says:

    I’ve been doing the same thing you have been doing, and my readership has increased A LOT since February. I haven’t been linking up though, till today. Hopefully that gets more readers. Also, I noticed that participating in Twitter Chats exposes you to new readers as well, so there’s a hint. I LOVE LOVE LOVE the twitter scheduler on Tweetdeck. Even when I am away, I can tweet and no one will be the wiser.

  9. All great things Kathryn! I love the in case you missed it tweets! I may have to start doing that! :-)

  10. Great tips, thanks for sharing! Love the idea of the “in case you missed it” tweets — I usually tweet once, and them assume it’s just being buried! I’ve found that more consistent commenting on other blogs has made a HUGE difference — plus, it’s just fun! :)

  11. runawaybridalplanner says:

    I discovered your blog about a month ago, and I think one other plus you have is you post great content!
    I 2nd the commenting on other blogs. Each month I try to focus on one new thing to help build my blog, this month I am working on Pinterest, I haven’t had hardly anything to do with it, but since I’ve been working on it, and getting people to pin my post pics, it has started to show some great new boosts from my efforts:)

  12. All of these are amazing tips – I would have to include: posting on forums (do not spam, simply leave a link when necessary, or put your blog link in your signature), join Google + communities and share your blog posts, use stumbleupon, join more than just one LinkyParty every week, host LinkyParties, host giveaways… Cross promote with other bloggers too! :)

  13. Wow, All these bloggers have given great idea. I still need to learn to use that Hoot Suit you talk about. I looked into it once and found it quite confusing. Maybe I just need to concentrate on it a little more. I also heard there is a similar program but I don’t know what it is called.

    also, don’t feel bad about not posting 5 days a week during the summer. Our blog posts have already started to slow down to 4 days a week and we are considering going to a M-W-F schedule. We will see I guess! You are doing a great job on your blog!

    • Thanks for the support. I assume that many readers schedules are just as busy as mine tends to be over the summer, leaving less time for them to write what I write anyway. And yes, you need to check out HootSuite! It’ll save you so much time once you’ve mastered it!

  14. Pam says:

    Great tips Kathryn. I also love what Gigi wrote in the comments right above mine!

  15. This is so helpful! Thank you for putting it out there! And, I agree with above posters about your great content! Consistency is a hard thing to do…but you’re so right that it’s absolutely worth it!

  16. Pingback: Friday Finisher 5/23/14 | Strength and Sunshine

  17. I love our linkup because I’ve gotten to know people throughout the weeks and have found new fave blogs through it! Great tips!

  18. Debbie Rodrigues says:

    Hi Kathryn, I learned so much from this entry of yours that I linked it to my blog Shout Out Saturday of today. I hope you are OK with that. The direct link is : http://debbieinshape.blogspot.be/2014/05/shout-out-saturday-may-31st-2014.html

  19. Karen says:

    Great tips, may steal the “in case you missed it” idea.

  20. samtravels20 says:

    I’ve been trying to post daily, however, life (aka my job) gets in the way….but that is changing next week so here’s to daily posts!

  21. Great tips.
    I use a plugin that tweets old blog posts.
    That seems to help too.

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